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Friday, 20 April 2018

Cognitive Model-ABC model of Attitude

Attitude is a person's inner thoughts and feelings


Attitudes structure can be described in terms of three components.
§  Affective component: this involves a person’s feelings / emotions about the attitude object. For example: “I am scared of spiders”.
§  Behavioral (or conative) component: the way the attitude we have influences how we act or behave. For example: “I will avoid spiders and scream if I see one”.
§  Cognitive component: this involves a person’s belief / knowledge about an attitude object. For example: “I believe spiders are dangerous”.
Difference between attitude and behaviour
¢ Attitude and behavior are two quite different things. Attitude is a person's inner thoughts and feelings, while behavior is usually an outward expression of attitude, but the two are not always related. For instance, psychopaths are people whose attitudes are composed of low morality. 

¢  When a person's attitude and behavior differ, dissonance will likely result, and a change in attitude or behavior will be the probable outcome.

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